We are here to introduce you to Hasmik Yezakian, who represents the Oliver brand in Armenia.

-How did I decide to start a business?

-After working in my field for many years and gaining expertise in management, I felt it was the right time to venture into my own business.

-What motivates me?

- The satisfaction of contributing positively to society through my work is a great motivator for me.

-What makes me smile?

- Genuine communication and the happiness of customers bring a smile to my face.

-How do I balance family and business?

-Balancing family and work can be challenging for women, but I am fortunate to have the support and motivation of my family in everything I do.

-How do I overcome difficulties?

-Difficulties are a part of life and work, and I have learned that overcoming them is often not as daunting as initially perceived. Each difficulty is an opportunity for growth and experience.

-Tell us about my new projects and the company's prospects?

- In order to provide high-quality and affordable clothing to the Armenian people, we conducted extensive research and determined that we needed a clothing brand that would cater to our society. After studying the Oliver brand and exploring German production, we decided to enter into a franchise agreement. Currently, we are actively working on expanding our operations.